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Shedding the fear of high ADR requires a mindset shift. Instead of worrying about driving guests away, focus on the tangible benefits of higher room price

Last minute bookings enable you to fill rooms that otherwise go unsold, so it’s worthwhile to create a strategy for them. Use these tips to get started!

Don’t let another year go by constrained by outdated practices – harness the power of forecasting for a truly competitive advantage

By using this form of hotel guest segmentation the resort sees increased campaign conversions, a surge in bookings, and a host of positive reviews

The hotel industry pays OTAs around $47,000M per year in commissions, an average of almost $2,685 per room per year*

The end of google commission based bidding models impacts hotels. We outline options to ensure your metasearch strategy remains high value and impactful

Implementing these strategies can significantly improve occupancy rates in city hotels. Each approach plays a vital role in boosting hotel performance

Pricing data suggests that the business influx from the 2024 Olympics will extend beyond Paris to other French cities

This discussion recognises the challenges faced by independent properties in managing pricing strategies manually and how automated pricing systems can help

Boosting page ranking organically involves maintaining a high conversion rate, which OTAs favor when determining a hotel’s page position