revenue
Hotels and OTAs race to revamp loyalty programs
Loyalty programs had been a somewhat neglected weapon in the marketing arsenals of both hotels and online travel agencies until recent months. Major hotel chains have been adjusting their […]
Mining Guest Data for Revenue Generation
As hoteliers, we have massive amount of information about our guests. If only, we had the foresight to mine this data and use it smartly for revenue generation, we […]
Forecast Accuracy? Who Cares?!
NB: This is an article by Kriya RevGEN “How accurate is my forecast? Well…it’s very accurate – usually falls within the industry standard 5% variance for a monthly forecast, […]
Half a Billion Dollars in Direct Hotel Room Revenue
NB: This is an article by Tim Sullivan, President of Cendyn/ONE Leveraging over 120 million CRM Guest Profiles representing 35 billion unique data elements, Cendyn/ONE delivered 1.2 billion personalized […]
Fragmented Performance Dampens Spring Hotel Outlook
NB: This is an article from TravelClick While new bookings are up at the start of the spring season, with 17 of the top 25 North American markets showing committed occupancy* […]
New York Hotels Turn to nSight to Grow RevPAR
NB: This is an article from nSight nSight, the leader in online consumer shopping intelligence for hotels and destinations, has added twenty new hotel clients in New York City. Both brand […]
Mixed RevPAR Metrics for Hotels in Asia Pacific
Compared with February 2015, the Asia Pacific region reported a 0.3% increase in occupancy to 64.2%, a 0.6% rise in average daily rate to US$109.42 and a 1.0% lift […]
How to overcome flaw in hotel revenue management
NB: This is an article by Mike Ford, Managing Director of SiteMinder Revenue managers have a tough gig. Being responsible for the pricing decisions of a hotel is not a […]
Empty car park spaces can drive additional revenue
Empty spaces in your hotel car park? You could be making £60,000 per year in additional revenue. Car parking is the latest ancillary revenue stream which hotels are only […]
Predict the Future and Understand Consumer Demand with Pace Reporting
NB: This is an article by Lance Abbrederis, Director Digital Experience at Sabre Predicting the future is quite a challenge – for most of us! But cutting-edge analytical tools […]