revenue
Top 5 Ways to Drive Your Hotel’s ADR
Email marketing to drive average daily rate (ADR)? Absolutely. As Revinate’s Senior Hospitality Marketing Strategist, one of the first things I’m often asked by our customers is how they can […]
Hotstats Hotels Performance: MENA, Europe, UK and US (January 2018)
MIDDLE EAST & AFRICA Following a very challenging period of trading in recent years, year-on-year growth in revenue and profit at hotels in the Middle East & Africa in January […]
Airbnb And Parity: What Hoteliers Need To Know
Airbnb are never far away from the headlines, but the homesharing giants have been outdoing themselves in 2018. Alongside a plethora of announcements made at the end of February, including […]
Understanding Customer Acquisition Costs to Determine Value & Profit
Hotel revenue managers are experts at determining how much revenue a particular guest will generate. NB: This is an article by Rainmaker With their RMS, they use predictive analytics to […]
How a Hotel’s Online Reputation Impacts Revenue
Online hotel reviews can be source of motivation or worry for hotel owners! NB: This is an article by Kashmira Lad, Senior Content Marketer at Hotelogix We live in […]
10 Dangerous Biases in Hotel Revenue Management
The famous mathematical psychologist Amos Tversky once said, “My colleagues, they study artificial intelligence; me, I study natural stupidity. ” The “stupidity” Tversky refers to is our inability to recognize […]
How To Reduce Direct Hotel Cancellations
Hotel cancellation terms are one of the major deciding factors for a guest making a booking. With OTAs promoting free cancellation as one of their major selling points consumers have […]
Should ‘open pricing’ negate traditional contracted rates?
RFP season may have passed, but it won’t be too long before it descends on us again and perhaps now is the time to evaluate just how we contract – […]
Gaming properties find strategies to optimize revenue at every opportunity
In the casino industry, the saying goes that the house always wins. But on the highly competitive Las Vegas strip, it’s not always that clear cut. To survive and thrive, […]
Front Desk Staff As A Distribution Channel
Your front desk staff is a gold mine for extra revenue. With a little bit of training, they can be trained to convert enquiry calls into bookings. More importantly, being […]
