revenue
Creating a Revenue Strategy as Unique as Your Portfolio
The hospitality industry is the global provider of choice. All around the world, guests choose where to travel, how to get there, where to eat and sleep, what attractions to […]
Steady Rates and Inconsistent Bookings Ongoing Trend for US Hotels
Heading into the summer months, North American hoteliers are continuing to experience stable average daily rates (ADR) alongside decreases in bookings during the second quarter of 2017. According to new […]
Maximizing Revenue in Hospitality
Faced with increasing competition and more options for booking travel, how can hospitality CMOs deliver exceptional customer experiences while optimizing revenue? The hospitality business, like many other industries, is being […]
Hotel Distribution & Online Reputation key to RevPAR Management
Think of a time when you want to buy something that you have been wanting for a long time. Did you do enough research and due diligence? Now that you […]
Do you know your RevPAR from your GOPPAR
Revenue management is an obvious priority at every hotel, but it can often be a confusing exercise. Developing the right hotel revenue strategy will be a challenge at times, particularly […]
How hotels can counter high OTA cancellation rates
To entice consumers to book early, OTAs frequently advertise a free cancellation policy. Along with booking well in advance, the same tactic is used to encourage consumers to book multiple […]
Is Your Pre-Opening Revenue Strategy in Place
The swift pace in which hotels are being constructed and opened has led many industry experts to question how prepared hotels are for optimizing their revenue potential. This becomes especially […]
What Makes a Successful Revenue Strategy for Independent Hotels?
Independent hotels face a unique set of opportunities and challenges when it comes to developing and implementing their revenue strategy. The independent hotel doesn’t have the negotiating power or marketing […]
How to solve the puzzle of ‘unintuitive’ revenue management
It is not unusual for a revenue management model, or any sophisticated optimisation model founded on big data, to recommend unintuitive actions as highlighted below: Don’t sell the seat at […]
Ancillary merchandising revenue: time to get calculated!
Technology that statistically calculates tailored ancillary products for hotels can improve the experience while driving revenues, but could this apply to airlines too? Using big data analytics to sell more […]