revenue
How Digital Marketing Can Transform Revenue Management
Today’s Revenue Manager has access to more “intell” about their ideal target market and its purchase behavior than ever before. Subsequently, they are in a better position to develop online […]
Profit Optimization is Not Just a Buzz Phrase for Room Revenue
The evolution of revenue management has taken hotels from dynamic pricing of transient rates to a holistic strategy of maximizing profitability across multiple revenue streams. NB: This is an article […]
Hotel Pricing Strategies: 4 Ways To Boost Your Hotel’s Revenue
Increasing profitability is ultimately what we’re all trying to do and the advent of new technology and innovations such as cloud and mobile technology now play a central role when […]
Driving Maximum Profit through More Direct Booking
In today’s ultra-competitive hotel environment, every dollar counts. With rising costs associated with acquiring new guests through third-party platforms, hotels are rightly considering their most effective booking channels and looking […]
Essential strategies to increase your hotel room sales
Providing your guests with a comfortable place to stay and with an opportunity to get away from it all is one of your most important responsibilities as a hotel operator […]
Do Not Miss The Benefits of Hotel Price Intelligence
Pricing has always been an important aspect of any business as it plays a quintessential role in the effective running of all industries worldwide. Hotel price management, i.e., how the […]
Why being passive can be unhealthy for revenue management
Too much intervention can be problematic but a balanced and active approach to airline revenue management works best. ‘Passive’ revenue management (PRM) takes human intervention out of the equation. It […]
STR Hotel Performance Q3 2017: US, MEA, Europe, Americas, Asia
USA The U.S. hotel industry reported positive results in the three key performance metrics during the third quarter of 2017, according to data from STR. Compared with Q3 2016: Occupancy: +0.5% […]
There’s No Such Thing as Unconstrained Demand in Revenue Strategy
While going through old books the other day, I came across a textbook from my Ancient Greek class in high school. Thumbing through the book, an interesting word jumped out […]
What Does Attribute Based Shopping Mean for Hotels?
In this Pegasus partner report, George Roukas with Hudson Crossing examines what attribute-based shopping is, what it means for hotels, and what benefits consumers can expect from this new technology. Background Two modes of […]