revenue

We debunk five of the most common revenue management misconceptions and share proven strategies to boost RevPAR and improve profitability

This case study offers valuable insights for general managers, revenue leaders, and marketers striving to improve conversion and reduce OTA dependency

In 2025, reviews are no longer a passive element of your online presence. They are a dynamic, high-converting marketing channel

A new paradigm is emerging. AI is not replacing revenue managers, it’s making them faster, sharper, and more strategic than ever before

The goal of a hotel has always been to create memorable moments and to drive revenue, but what do guests really want and expect today?

Over 90% of companies now leverage some form of structured reward system. But what makes rewards so irresistible to consumers?

A gift card not only delivers upfront cash flow but also encourage guests to spend beyond the card’s value, boosting per-stay profitability

Avoid knee-jerk discounts and base your offers on solid data. Leverage the tools in your PMS and RMS to better understand the target audience

A Revenue Manager does more than optimize rates. A good RM pushes you forward. A great RM does it without needing to be asked

This has led to the rise of multi-sourcing – pulling rates, content, and inventory from multiple channels: GDS, direct APIs, wholesalers and aggregators