revenue

US Hotels GOPPAR Slips for First Time in 2019

April was the first month of the year to see a year-over-year decline in profit per room at hotels in the U.S., as a drop across all revenue centers was impacted by rising costs.

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A 6 Step Guide to Underwriting Channel Mix Opportunities

This step involves identifying each channel’s COPE ADR during the peak occupancy months to better understand the optimal channel mix for increased profitability.

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Is Group Business the Missing Piece to Your Revenue Management Strategy?

As a hotelier, ask yourself: Is group business the missing piece to your revenue management strategy? If so, what tools do you have in place to change that?

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Decreases in GOPPAR, RevPAR Underscore Tough April for UK Hotels

Hotels in the UK suffered their largest margin of year-on-year profit decline since late 2016, as ancillary revenues fell and costs soared in April

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As Airbnb grows, how much is it bringing down prices and occupancy

Although Airbnb was initially perceived to be a potential threat to economy hotels we found that Airbnb also had a significant impact on the luxury segment.

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Making Smarter Decisions with Hotel Business Intelligence

A hotel marketing manager may need to understand the results of various promotional levers, which means feeding response data into campaign planning models and running scenarios

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monopoly hotels on piles of coins which are increasing in size to illustrate increasing value of hotel upselling

Data Quality Vital To Total Revenue Forecasting

Total Revenue Forecasting (TRF) enables hotels to get a better picture of both rooms revenue and ancillary revenue in order to plan more strategically.

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Group Business Threat or Opportunity Room Type Displacement Model

PODCAST: Why Market Segmentation is Crucial to Your Revenue Strategy

In this podcast we talk about the topic of Market Segmentation and why it is so crucial to developing a strong Revenue Management strategy.

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How to Create Your Hotel Competitive Set Analysis?

Knowing who your hotel competitors are is essential for your hotel marketing strategy. Below you will find a few key points to help you boost and enhance your property’s competitive analysis.

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How to Increase Revenue Throughout the Customer Journey

Once every few years, a new technology comes along that surprises and delights us. Here we discuss how hotels can adopt revolutionary new tech that can help deliver record direct revenue.

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