revenue

Another important deciding factor for choosing hotel accommodation is the ability to cancel or rebook without penalty, which ranked just above price

Getting the right rate strategy is crucial and flexibility will be needed for a while. Perhaps the days of non-refundable or advance payable rates are over

No segment in hospitality is safe from demand drought. If there is no chance of making profit, wait it out, if there is chance of staying afloat, act on it

Creating forecasts based on future data sources is a paradigm shift in revenue management and, truly, the future of how hotels will price their rooms

So here’s to the real roaring ‘20s. A reimagined landscape with tremendous potential for the future of the hotel industry and revenue management

Traditional revenue segmentation is dead and traditional marketing targeting is dead too. Long live combined segment/target customer profiling!

Revenue management is playing a central role in strengthening a hotel’s cash flow and financial position by driving top-line and cash position of the asset

One way that Hoteliers are capitalizing on the built up appetite to travel is through offering gift vouchers. We explore why this is the case

There’s an acute need to look at every dollar within this year’s budget and medium-range forecast, focusing on keeping cash burn down

We work with inventory that is time dependent. developing an effective sales strategy must work hand in hand with revenue management theory