revenue
How Revenue Managers Can Develop a Data Driven Demand Forecast
As an industry, we know there are several ways of forecasting and as revenue professionals, we may be asked to contribute to
How to Work With OTAs (tips for negotiating fair fees)
When the relationship is finely tuned and tailored such that OTAs don’t become your only channel, the cost is more than compensated for by bookings
Maximizing Profitability: Revenue Growth vs. Operational Efficiency
Whether aiming to boost revenue or enhance operational efficiency, understanding these approaches empowers you to make informed decisions that drive success
How to Use Booking Engine Data to Boost Bookings
Booking engine data lets you know the most popular rates and packages, which points to what your guests want and your own unique selling proposition
Simple Way to Drive Revenue to Your Hotel Top and Bottom Line
Take your new found incremental revenue and calculate using the right multiplier how much you can borrow against your considerable additional equity
4 Tips to Grow Direct Revenue With a Data Driven Culture
By fostering a data-driven culture you can improve hotel functions, connect effectively with guests and significantly improve your direct revenue streams
From Reviews to Revenue: Using Social Media for Direct Bookings
From reviews to revenue, the journey to enhancing direct bookings lies in effectively utilizing guest reviews and social media
Road to Hotel Profitability: Adopting Flow Through + Flex Metrics
Flow through and flex hold tremendous value as they encapsulate both top-line changes and the effectiveness of cost controls in safeguarding the bottom line
Be a Revenue Sleuth and Unmask Revenue Maximization Tactics
The difference between a revenue manager and a revenue sleuth is more than just their focus; it’s their approach to maximizing value
How Hotel eMail Marketing Can Increase Bookings & Revenue
The foundation of any successful email marketing campaign is a robust email list. Here’s how to build and maintain an effective list