revenue

words about data under a window ledge reflecting the importance for revenue managers of developing a data driven forecast

How Revenue Managers Can Develop a Data Driven Demand Forecast

As an industry, we know there are several ways of forecasting and as revenue professionals, we may be asked to contribute to

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How to Work With OTAs (tips for negotiating fair fees)

When the relationship is finely tuned and tailored such that OTAs don’t become your only channel, the cost is more than compensated for by bookings

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Maximizing Profitability: Revenue Growth vs. Operational Efficiency

Whether aiming to boost revenue or enhance operational efficiency, understanding these approaches empowers you to make informed decisions that drive success

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How to Use Booking Engine Data to Boost Bookings

Booking engine data lets you know the most popular rates and packages, which points to what your guests want and your own unique selling proposition

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Simple Way to Drive Revenue to Your Hotel Top and Bottom Line

Take your new found incremental revenue and calculate using the right multiplier how much you can borrow against your considerable additional equity

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4 Tips to Grow Direct Revenue With a Data Driven Culture

By fostering a data-driven culture you can improve hotel functions, connect effectively with guests and significantly improve your direct revenue streams

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From Reviews to Revenue: Using Social Media for Direct Bookings

From reviews to revenue, the journey to enhancing direct bookings lies in effectively utilizing guest reviews and social media

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Road to Hotel Profitability: Adopting Flow Through + Flex Metrics

Flow through and flex hold tremendous value as they encapsulate both top-line changes and the effectiveness of cost controls in safeguarding the bottom line

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looking at graphs through a magnifying glass asking how can a revenue manager become a revenue sleuth

Be a Revenue Sleuth and Unmask Revenue Maximization Tactics

The difference between a revenue manager and a revenue sleuth is more than just their focus; it’s their approach to maximizing value

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How Hotel eMail Marketing Can Increase Bookings & Revenue

The foundation of any successful email marketing campaign is a robust email list. Here’s how to build and maintain an effective list

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