revenue

person holding a mobile with hotel website open having received an upsell message generating ancillary revenue

Boost Ancillary Revenue Through Better Pre-Arrival Guest Engagement

Sending pre-arrival upsell campaigns is a great way to foster engagement, boost the guest experience and promote more ancillary revenue opportunities

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Creative Solutions for Setting the Hotel Forecast in 2021

As your forecast evolves predicting demand over a certain period, it is crucial to assess the new customer’s behaviour patterns which can impact occupancy

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Restaurant Revenue Management: How Far Are We From Getting It Right?

Revenue generated is the ultimate goal and in Restaurant Revenue Management we calculate a key performance indicator called REVPASH

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two tents pitched at a campsite where revenue management can be applied

Revenue Management and Campsites….Really? Yes it works!!

Camping villages have an additional advantage over hotels, as they have greater opportunities to increase their housing units and revenue at lower cost

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Hotel ADR – To Decrease or not to Decrease?

As the economic fallout of 2020 lingers over the sector, our ongoing research consistently reveals that the majority of Hoteliers expect to decrease ADR

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Are Hotels Prepared for the Return of Meetings & Conferences?

Add Zoom fatigue of workers to the list of travel motivators and the return of medium sized and large scale meetings or gatherings aren’t too far behind

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US Hotels Weekly Demand Slips, But Still at Pandemic-Era Highs

Versus the previous week, hotels occupancy was down 1.1.% for the week to 57.9%, and was weakest on Wednesday and Thursday but still strong over the weekend

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Large Hotels Rebound in Top US Markets Serve as Bellwether

All, are not created equal, and the losses in revenues, demand, and employment have been centered in large hotels, those with 300-plus rooms

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change mindset hotel digital marketing roi

Is It Time for Hotel Marketing to Evolve Past ROI

It is not enough anymore to measure how many guest rooms are booked per dollar spent on your paid marketing. Instead, focus attention on two specific areas

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5 Paths to Unique Upselling for Happier Guests

Upsells that respond to common requests are a great place to start upselling. But why stop there? You can get as creative as you like with your offering

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