revenue

When the hotel direct price was higher than OTAs, conversion rate was 2.98%. When the direct price was same or lower, the conversion rate shot up to 4.66%

Small hotels are often seen as being more agile and able to adapt than larger chains. However, they face serious hurdles in terms of revenue management

These are some initial considerations to take into account in relation to the mindset many of your summer guests will be in. Here are a few more pointers:

Hotel performance ended strong with March profit surging across most global regions, a sign of stronger revenues and better conversion rates

Having recently added Roomdex as part of their tech overhaul, we find out why Zetter chose this intelligent, automated upselling solution

For those building a comprehensive commercial strategy, trying together the econometrics of cause and effect is the icing on the cake

The hotel industry has undergone drastic changes in last two years, we have seen a change in demand trends that require us to review our strategies

Optimizing inventories and maximizing profits is the center of any hotel strategy, and weddings, conferences, and corporate meetings are key to additions

If prices are identical on OTAs and the hotel website, nearly 70% of respondents prefer to book on OTAs, and only 30% prefer direct booking

The concept of insights and alerts seem straightforward, but most BI solutions haven’t perfected the art of delivering relevant information efficiently