reservations
4 Quick Ways to Boost Your Hotel’s Checkout Conversion Rates
Ever since online travel agencies took off, direct conversion rates in hospitality have been so poor that many hoteliers had simply given up on maintaining and upgrading their websites, instead […]
How to calculate your B&B’s average room rate and other revenue metrics
Running an accommodation business of any size is no easy feat, but small property owners in particular have unique challenges as they juggle everything from pricing to housekeeping on a […]
Front Desk Staff Can Increase Direct Bookings & Cut Distribution Costs
Like all segments of the hotel industry, limited and select service hotels are seeing distribution costs eating away at top-line profits. NB: This is an article from Doug Kennedy, President […]
The Hotel Upsell: Three Suggestions To Win The Risk-Reward Game
In an experience-driven industry like hospitality, online upselling is one of the easiest strategies a marketer can use to drive additional revenue. When the guest is already committed to booking, […]
Condition Reservations Team: When They Hear ‘Ring-Ring’ Think ‘Cha-Ching!’
When you speak with marketing and distribution executives these days, everyone seems obsessed with increasing direct bookings and reducing the costs of customer acquisition. Yet when the phone rings in […]
How to Manage and Combat Hotel Cancellations
Cancellations are every hoteliers inevitable worst enemy. Even if you manage to recapture some of your lost bookings close to stay dates, they will still cost you. NB: This is […]
Why Casinos Hotels and Resorts Need a Better CRS and Booking Engine
Casino hotels and resorts have extremely complex operations that encompass gaming, accommodations, food and beverage, and entertainment. All of which are run by different departments and operations that run on […]
Evolution of a Hotel CRS: Now a Dynamic eCommerce Platform
The central reservation system (CRS) that hotels know today dates back to the 1950s, following a chance encounter between the CEO of American Airlines and a senior IBM sales representative. […]
Leveraging Reservation Data to Take Back Your Guests
I think it’s safe to say that no one reading this article has a marketing budget that even comes close to that of the big online travel agencies. But what […]
Late Cycle Supply Sources of the Occupancy Gap
The present hotel cycle is defying conventional expectations of late-cycle Revenue Per Available Room (RevPAR) behavior. Over the previous two cycles, recovery began primarily with occupancy. As the cycles continued, […]
