reservations
The Impact of Direct Bookings on Your Hotel
The answer to the question “Why increase hotel Direct Bookings?” is straightforward. Ask yourself “whether you want to grow your hotel consistently” or “you’re happy with immediate benefits of OTA’s”.
How to Train Staff on Distribution Channel Conversion
Email marketing has quickly become a vital part of a hotel’s CRM efforts, but for many, it remains a complex, uncharted landscape. The good news is, it’s not as hard as it seems.
More Revenue, Same Guests: Make the Most of Each Reservation
No one ever said that running a hotel would be easy. With so many moving parts; attending to ever-evolving guest needs, creating a share-worthy property aesthetic, piecing together an all-star […]
The Future of CRS: a Platformization Model
We’re seeing a dramatic shift in the hotel distribution landscape right now. For the last decade, there’s been a boom in the number of new hospitality technology providers entering the […]
3 Trends in Hotel Compression Nights and What They Mean
As the number of compression nights continues to decrease overall in the U.S., will pricing power be a concern in 2019? Compression nights have long served as opportunities for hoteliers […]
3 Tips to Improve Your Hotel Occupancy Rate
The occupancy rate is a widely tracked metric for any hotel. One of the first steps in measuring the performance of your hotel is looking at its occupancy rate. First, […]
Data is All Around: How to Harness it for Hotel Success
From check-in to check-out and beyond, every action and interaction in a hotel generates data. But don’t let that daunt you. With the right systems in place, the right data […]
Upselling: How to Earn Extra Revenue (and How Apps Can Help)
For many people around the world, love will soon be in the air. Not only will they shower loved ones with affection on Valentine’s Day, they’ll spend big too – […]
Use Publicly Available Data to Improve Occupancy Rate Predictions
Given that tourism is a global industry consuming a diversity of goods and services, the prediction of future trends needs to take account of the wider economic context, according to […]
Old School Distribution Tool Can Help Hotels Boost Bookings
Most major manufacturing industries are cyclical, taking top trends from past decades and updating them to sell to a brand-new generation of consumers; the retail, interior design and music industries […]