pricing
How You Should Think About Point-of-Sale Pricing and Source Markets
When it comes to managing a hotel’s revenue, there are many data points to consider: target occupancy, booking windows, group sales projections, market trends, local events, and more. NB: This […]
New Year, Similar Profit Story for US Hotels
Not even a government shutdown could throw the U.S. hotel industry off-kilter. Hotels picked up essentially where they left off in 2018, demonstrating a sustained uptrend in profit growth. U.S. […]
UK Hotels Profit Disappoint Even as RevPAR Levels Stay Strong
Despite a 3.4-percent year-over-year increase in RevPAR in January, profit per room at UK hotels dropped by 2.6 percent due to rising costs, according to data tracking full-service hotels from […]
Why 2019 is the Year for Hotels to Make More Money
The danger is if hotels become complacent and settle for the small gains. If ADR continues to grow at the rate of inflation while demand growth is good, what happens once demand declines?
Have You Noticed? Resorts Are Getting Personal (with Pricing)
My work has taken me to a lot of resorts this past year. Part of it may have been my eagerness to escape the harsh winter we’ve had in Minnesota, […]
Take the Guesswork Out of Your Hotel Pricing Strategy
Hoteliers and property managers are often looking for new ways to maximize revenue, but achieving peak earnings requires the right hotel pricing strategy to be implemented at the right time. […]
Combating Low Seasons To Drive More Revenue
The low season can make or break a property, particularly if budgets are already tight. If your hotel is already operating on threadbare profit margins, any significant dip in bookings […]
City/Region Wide Supply and Demand Analysis
When you are preparing your budgets, an incredibly valuable tool is what I refer to as the “citywide supply and demand analysis.” I didn’t come up with this, however, I […]
6 Hotel Data Strategies to Take Your Decision Making to The Next Level
Revenue managers have access to more data than ever before. Whether it’s internal information about the performance of various business segments or exact insights into pick-up and pace, it’s all […]
Booking.com: A Partner They Are Not!
You need to watch for a new practice Booking Basic. This is where Booking.com will offer to make a booking for your customer on another third party site if they find a cheaper price than their own site.