pricing
How are Hotel Prices Advertised Holding up Under COVID-19? (Part 2)
As visible by the hotel market rate data, many hoteliers have had to make rate adjustments to respond to rapidly shifting demand
The Art of Rate Shopping
While a Rate Shopper is critical to understanding comp set. Without the right tools to understand your own rates and distribution your actions may be futile
Don’t Drop Your Rates! …. Is It Really That Simple?
We discuss why the message “don’t drop your rates” seems fine in principle and look at how it is more nuanced than just a simple do or don’t binary choice
How COVID-19 Is Eating into Hotel Profit
COVID-19 plunged a knife in the heart of the hotel industry and in one fell swoop destroyed demand, sending revenue and profit to historically low levels
How are Hotel Prices Advertised Holding up Under COVID-19?
Considering hotel availability alongside the average price YoY, it shows signs of confidence as hotel availability projected to meet last year availability
As Las Vegas Returns, Old Debate Resumes: Will Room Rates Go Too Low?
Despite excitement and pent-up demand for Las Vegas’ reopening weekend, room rates have been set far lower than for other major events in the city
What are the recovery signs in Shanghai, China?
Shanghai is China’s most important industrial and commercial city. It serves as a tourist hub for Asia and is a key city in the Asia Pacific region for international events […]
Analysts Agree US Hotel Sector Will Take Years to Bounce Back
Revised forecasts for US hotel performance indicate recovery is near, but it’s going to take time before hoteliers see demand and rates return to normal
The Middle East’s Ghastly Hotel Numbers in April Could be the Bottom
While hotel performance data will continue to be anaemic for the near-term, May could see the first buds of promise emerge in the Middle East region
Scant Business at Europe’s Hotels Sends Profit to Historical Low
Hotels in Europe did a good job at containing the impact of vanishing revenue on profit, achieving increase in flex percentage on a month-over-month basis