pricing

Signs late last week pointed to a negative hotel performance impact from the hacking of the Colonial Pipeline and resulting gas shortages

Has the hotel sector used the pandemic to develop a more customer centric approach to it’s product, pricing and promotions or will it revert back to type

a Revenue manager should not only prepare accurately the strategy, but also be open and flexible, constantly measure the results, and work with technology

Ask a revenue manager why they lose sleep at night, and you might hear a few mentions of uncontracted OTAs and booking sites that pop up in metasearch

Vaccination campaigns are fired up and countries are reopening. It’s time to look at a future where hotels will be able to operate in high demand again

The pandemic has demanded that industry be creative with its rate offerings, promoting flexibility with direct bookings and a push towards personalization

For a third week, U.S. hotel occupancy remained just above 57% and 54% on a total-room-inventory basis (TRI), which accounts for temporarily closed hotels

There is no dichotomy between PMS data and demand data because, the two combined provide the picture to develop data-based revenue management strategies

We can sell the same service, for the same day, with the same channel but at different times and therefore, potentially, also at a different price

If the roadmap goes as projected, we could see occupancy return occasionally to levels that in the past would have yielded higher ADR premiums