pricing

Cash Is King – Defend It with Revenue Science

With smart revenue management strategies and technology, hotels can deliver much needed cash flow, improved financials, and data to help navigate the crisis

Read more

Setting a Bundle Pricing Strategy: Advantages & Disadvantages

Pricing bundles have a greater perceived value to customers and bring many benefits such as increased average revenue per user (ARPU) and user engagement

Read more

Hotel Profit Climbs Higher, But Could Delta Derail It?

Global hotel performance is improving month by month. That’s good news. The more pressing concern is if it will remain – the hotel industry is still fragile

Read more

Room Feature Combinations & Attribute Based Selling

Change the way you set up your room inventory and start to revolutionize the way you sell to make more revenue and increase customer satisfaction!

Read more

In Top 25 US Markets Large Hotels Saw Occupancy Decrease Five Points

While the high points of the summer are behind us, it isn’t all doom and gloom. There is still a good percentage of hotels running healthy occupancy levels

Read more

Where Are The Guests Who Supposedly Prefer Humanless Hotel Experiences?

If we make guests use tech out of thinly disguised objective to cut labor costs, then hotel rooms become a commodity with only differentiator being price

Read more

Run Your Own Booking.com Flash Deal Without the Commission Fee

You have a room at $100. If you sign up for Flash Deals, that room will sell for $70, less average commission rate of 20% – so the room earns you $56

Read more

Asia Pacific: Hotel Performance Ups and Downs

Asia Pacific has a way to go before the region is back to pre-pandemic level. Northeast Asia are ahead of 2020 levels but pacing at roughly half of 2019

Read more

Having the Best Rate on Metasearch Can Triple Bookings

Even if you are unable to offer the cheapest rate online, the data shows that when a hotel’s prices are in parity on metasearch conversion rate doubles

Read more

U.S. Weekly Hotel Room Demand Drops for Second Consecutive Week

However, unlike in 2019, we expect further performance deterioration ahead as business group demand will not pick up slack of waning leisure room demand

Read more