pricing

Learning from relevant data at hand is key; administer weeks of pricing patterns and test them. There is strong need to move from solely focusing on rates

Traditional means of pricing based on time to departure is now irrelevant as most of the bookings are being made in a shorter, condensed booking window

Just over a year after the pandemic, the global hotel industry is slowly stirring from hibernation and seeing at least modest gains in traveler demand

How revenue managers can leverage automation through sophisticated revenue management tools to boost business during the ramp-up

A revenue management strategy should be at the core of a lucrative independent hotel business plan, allowing hoteliers to optimize availability and pricing

The price gap between a double and a family room should be quite high at times that the family room will be in demand because you are providing extra value

What is the current situation and challenges for hotels in Germany. We cover topics including the difference between city hotel and coastal destinations

Hotel owners whose priorities align with property-level management on value of investing in revenue management will thrive in boom years to come

Setting your price based on historical trends and knowledge of the market is like setting off on a journey using a map or old school GPS

As your forecast evolves predicting demand over a certain period, it is crucial to assess the new customer’s behaviour patterns which can impact occupancy