pricing

Which segment should your hotel go after and in which order should you sell to manage your inventory correctly and maximize total profit?

Setting prices on your rooms and services doesn’t count as a pricing strategy. It is how you mould your prices according to market scenarios and guests

You may need a different comp set for different market segments and specific need periods as markets continue to grow and change

How much are you losing by not controlling your prices and allowing other channels to sell cheaper than you do on your own website?

Within the field of revenue management new AI-based solutions can provide live market intelligence, help hoteliers optimize and even price automation

Your revenue strategy cannot be focused on proving that the OTAs are an evil empire, and that only your rate parity games will topple them

Can benchmarking help losers take action and create a plan to beat the competition, or distract the team from creating a strategy that could be a winner?

If a travel agent is looking to book a hotel in the GDS and your hotel is not there, they will not go to a different website to look for your hotel

This article offers a guide to revenue management analysis to give you ideas on improving your hotel’s profitability

So, how exactly can you increase your ADR to realise remarkable returns? To that end, we have compiled a few tips to help you improve your hotel rate