pricing

lightbulb with image of a brain inside reflecting the possible need for hoteliers to overhaul the definition of revenue management

The Total Revenue Management Approach: Strategies, Analytics and Metrics

Total Revenue Management is a strategic approach to increase any revenue in the hotel. Explained so simply, however, it requires some research

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How to Fight Rate Disparity and Keep Room Rates in Check

When you overcome rate disparity issues, you encourage guests to book direct, maintain control over your prices and the chance to capture more revenue

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Unleashing Profit Potential through Innovative Packages

If a hotel puts more effort into designing packages using the four Ps, the chances are much higher that the package will become a sales success

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8 Non-Negotiables for a Profitable Hotel Distribution Strategy

With the rise of online travel sales and influence of e-commerce and review sites, accommodation providers must adapt to the evolving distribution landscape

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Cracking the Code: How to Benefit from Hotel Wholesalers

Hotel room wholesalers act as intermediaries between hotels and travel agents, providing a vital role in the distribution of hotel rooms and rates

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Guests Want Highly Personalized Experiences – Hotels Must Adapt

To achieve a personalized booking journey, intelligent retailing removes dependency to book a room first, and enable the guest to book anything in any order

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How do Restrictions Work in Hotel Revenue Management

By managing restrictions, one has the ability to set controls over which bookings are accepted on specific dates or rate types. NB: This is an article from Rateboard For example, […]

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two puzzle pieces coming together reflecting new innovative revenue optimization products launched by LodgIQ

The Missing Link Between Data Analytics and Dynamic Pricing

Using real-time data analysis and dynamic pricing strategies, hotels can tailor their offers to guest preferences increasing conversions and direct booking

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man looking at a hotel website on a computer reflecting importance for hotels to captivate guests to generate more direct bookings leading to increased revenue

Maximising Hotel Profitability by Measuring Willingness to Pay

The concept of willingness to pay (WTP) relates to how much a guests are prepared to pay for a room and for each of your ancillary services

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The Power of Dynamic Pricing in the Hotel Industry

Dynamic pricing, also known as time-based pricing, is a revenue-management strategy, involving real-time price adjusting on the basis of demand and supply

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