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pricing

person with finger over mouth reflecting 7 taboo topics in commercial strategy

7 Taboo Topics in Commercial Strategy

Discussing these taboo topics in commercial strategy is crucial. Open conversations about revenue management challenges can break down barriers

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person with glasses and a hat looking a bit like a spy illustrating a rate wars discussion when hotels engage in price espionage

Rate Wars: When Hotels Engage in ‘Price Espionage’

By embracing both new school tactics and old school wisdom, hoteliers can stay ahead in this ever-competitive landscape and win the rate wars

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The Travel Rate Debate: Selecting Dynamic vs. Fixed Hotel Pricing

With varying approaches to dynamic pricing in the marketplace, buyers cannot always be certain that dynamic rates outperform static rates

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Hotel Loyalty Member Rates: Should They Stay or Should They Go?

Capturing direct bookings with member rates is only a win if your discounting strategy can be managed in a way that doesn’t leave money on the table

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Creative Strategies for Hotel Revenue Teams to Close 2024 Strong

By augmenting your hotel revenue strategies, you can deploy strategic tactics that attract the right guests and will boost both revenue and profitability

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stack of coins and arrows pointing up illustrating how hotels can drive profit with revenue management

How to Set Profitable Rates and Maximize Hotel Revenue in 2025

Discover how to optimize your hotel’s pricing strategy for 2025 with simple tactics to boost your revenue and streamline the setting of rates

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2024 Global Hotel Pricing Trends: Recovery Patterns and Analysis

As we look toward 2025, global pricing trends reveal a resilient industry, but one marked by stark regional differences

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How to Fill Your Hotel Rooms Fast: The Power of Last Minute Deals

By integrating last minute deals into your strategy, you’ll be better positioned to capture bookings from a significant portion of the market

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letters spelling out the word pricing highlighting the importance of hotel forecasting and how to plan and price more strategically by predicting demand

How Can I Increase My ADR – Part Two (Dynamic Pricing)

A dynamic pricing strategy seems simple as a first pass but as with all things, once you dig deeper, it can have repercussions for all parts of your hotel

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How Attribute Based Shopping Will Change Hotel Booking

If you’re a hotelier that believes in Attribute Based Selling but doesn’t see what they can do today to prepare for the change, we have a recommendation

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