pricing

7 Taboo Topics in Commercial Strategy
Discussing these taboo topics in commercial strategy is crucial. Open conversations about revenue management challenges can break down barriers

Rate Wars: When Hotels Engage in ‘Price Espionage’
By embracing both new school tactics and old school wisdom, hoteliers can stay ahead in this ever-competitive landscape and win the rate wars
The Travel Rate Debate: Selecting Dynamic vs. Fixed Hotel Pricing
With varying approaches to dynamic pricing in the marketplace, buyers cannot always be certain that dynamic rates outperform static rates
Hotel Loyalty Member Rates: Should They Stay or Should They Go?
Capturing direct bookings with member rates is only a win if your discounting strategy can be managed in a way that doesn’t leave money on the table
Creative Strategies for Hotel Revenue Teams to Close 2024 Strong
By augmenting your hotel revenue strategies, you can deploy strategic tactics that attract the right guests and will boost both revenue and profitability

How to Set Profitable Rates and Maximize Hotel Revenue in 2025
Discover how to optimize your hotel’s pricing strategy for 2025 with simple tactics to boost your revenue and streamline the setting of rates
2024 Global Hotel Pricing Trends: Recovery Patterns and Analysis
As we look toward 2025, global pricing trends reveal a resilient industry, but one marked by stark regional differences
How to Fill Your Hotel Rooms Fast: The Power of Last Minute Deals
By integrating last minute deals into your strategy, you’ll be better positioned to capture bookings from a significant portion of the market

How Can I Increase My ADR – Part Two (Dynamic Pricing)
A dynamic pricing strategy seems simple as a first pass but as with all things, once you dig deeper, it can have repercussions for all parts of your hotel
How Attribute Based Shopping Will Change Hotel Booking
If you’re a hotelier that believes in Attribute Based Selling but doesn’t see what they can do today to prepare for the change, we have a recommendation