pricing
The impact of rate blending on parity
Though the hotel industry as a whole has been aware of it for a while, rate mixing or ‘blending’ continues to be an area in which OTAs outstrip their hotel […]
Stay Confident, And Don’t Sell Your Hotel Out Too Soon
For many hotel general managers, knowing their hotel is sold out means they’re finally able to get a good night’s sleep, but if the hotel is sold out a week […]
How does a channel manager help increase hotel revenue?
Often times you think of taking your hotel business to the next level that’ll boost your hotel revenue. You ask your business guru for tips to know how to reap […]
Hotstats Hotels Performance: MENA, Europe, UK and US (April 2018)
MIDDLE EAST & AFRICA Profit per room at hotels in the Middle East & Africa fell by 12.1% year-on-year in April as revenue levels crashed on the back of plummeting […]
Leveraging Competitive Benchmark at Hotels
Benchmarking is by definition the measurement of one company’s achievements compared to the standard, the best in class or the competitive set. It is used to understand the gaps in […]
Google Testing Variable Occupancy in Germany
An important distinction travelers make when booking a hotel room is the designation of how many people will be staying in the hotel room. Business travel tends to be single […]
Agoda Goes Rogue on Pricing, It’s a “Constant Battle”
Agoda, the original Asian OTA, has gone rogue on pricing. Multiple hoteliers say Agoda regularly sells unauthorized static wholesale rates through the site, undercutting them on price without any regard […]
How to Increase Revenue and ADR Without (Almost) Working on Price
The first association most people still do when they hear about Revenue Management, is pricing and rate management. NB: This is an article by Silvia Cantarella of Revenue Acrobats This […]
Understanding the true cost of distribution
Hotels can make the biggest impact to their bottom line with an optimized direct channel. But a recent white paper by HEDNA found most independent properties are underinvesting and undervaluing […]
6 Secrets to manage hotel occupancy during slow periods
Every hotel, regardless of the size or type, experiences days, weeks or months of slow periods. Every hotel has an off season when vacancies outnumber occupancies. During these low peak […]