otas
Dayuse hotel booking website claims to break new ground
Dayuse – a website through which consumers can book hotel rooms for daytime use – claims to be altering the face of hotel booking. The French company, which was founded […]
OTAs see look-to-book disconnect in Japan
Japanese leisure travellers are using OTAs to research their international trips but prefer to book at the website of a traditional offline agent. The findings came out of research group […]
SEO is alive and kicking in travel
“SEO is dead” is a well-known catchphrase, most commonly heard from newly unemployed spam merchants in bitter reaction to Google’s latest algorithm update. It’s always a wild exaggeration of course […]
Revenue management takes center stage
Consumer protection in online marketing is a hot topic these days. Consumer awareness is a big win in the hospitality industry, where deceptive practices have been going on for years, […]
Ctrip gears up for tougher battles in Asia.
Big Chinese online intermediaries are diligently pursuing new opportunities as part of their respective growth strategies and strengthening of international hotel content via direct contracting deals is a part of […]
Hotel ADR Rise vs Distribution Channels Cost
According to the latest TravelClick data launched early May 2015, Hotel bookings from individual business and leisure travellers spiked across a variety of digital channels in the first quarter of […]
Fear of new strategy stymies revenue managers
Revenue managers in Scandinavia are working to overcome their fear of being first. Speaking during a Hospitality Sales and Marketing Association International Europe event Thursday, revenue managers said they understand […]
Accor fights OTA with open enrollment for independents
Accor has rebranded itself into AccorHotels while also opening up its booking platform to independent hoteliers. This bold move is taking the fight to online travel agencies by giving independents […]
Implementing direct bookings within the online distribution jungle
The world is on the move. Tourist arrivals and spending on leisure tourism keep growing and experiencing one of the highest growth rates is South-East Asia. Just this year, Thailand […]
Digital Channels Drive Impressive Booking Growth
In the first quarter (Q1) 2015, digital channels – which include hotel websites (Brand.com) and Online Travel Agents (OTA) and Global Distribution Systems (GDS) – grew in popularity among individual […]
