otas
Are Hotels and Online Travel Agencies Colluding on Keyword Bidding?
It began simply enough. A small company wanted to make some money in online travel. So it joined Expedia Affiliate Network, where the online travel agency shares its hotel inventory […]
9 diversions OTAs use which ruin your profits
After years of working on the OTAs, today I can update the many tricks they use which directly affect the profits of your hotel. These tricks are much more than […]
How mobile is fragmenting the OTA booking process
Teletext Holidays chairman Steve Endacott explains how the need for speed in an increasingly mobile world is leading to the emergence of a two-stage online booking journey and what this […]
Expedia vows to disrupt the hotel revenue management sector
Expedia has set out its determination to disrupt the hotel revenue management sector with its next generation of technology for its hospitality partners. Speaking at this week’s annual Expedia Partner […]
Booking Genius rates published on metasearch engines. What next?
With barely any opposition from hotels, Booking.com is taking big steps to continue growing and capturing sales for your hotel which are currently coming in through other channels, including your […]
Has your hotel overcome these distribution challenges?
While progress is always seen as a positive, every changing trend in the hospitality industry makes business slightly more complicated for your hotel, with regards to distribution in particular. As […]
What Booking.com’s marketing budget shift means for hotels
The Priceline Group recently announced that they intend to shift marketing strategy away from performance-based advertising for one of their key brands, Booking.com, with an intended 55% increase in TV […]
How to eradicate price disparities
Price disparities are one of the main problems for hotels in terms of Internet distribution and they have a much deeper impact than one would initially think. They are artificial […]
Best Practices for Hotel Response to TripAdvisor Guest Safety Badge
No matter the location, the chain scale, or the attentiveness of management, bad things may happen at your hotel property. How do hotel owners and managers respond when injury, violence […]
Yeah, new Booking.com income strategy…
Last week, the small world of French hospitality was the scene of a truly extraordinary earthquake: Booking.com decided to charge its commission on the crumbs that represent no-shows and cancellations, […]