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The latest conversion driver? A perk designed to delight international travelers and boost conversions: free eSIM mobile data for every direct booking

Booking never stops making moves – it never has. Now it’s entering the credit card business in the US, a market as juicy as it is competitive

The GDS brings forecasting clarity. With structured bookings and fewer last-minute cancellations, predicting revenue becomes more accurate

Booking denied wrongdoing, but the settlement requires it to fully disclose all mandatory fees upfront to align with the FTC’s rule

Independent hoteliers who adopt a smarter, more sustainable strategy leveraging first-party data to personalize email and CRM marketing, see better results

For hotels, the challenge isn’t just being seen, it’s being seen in the right places, at the right time. That’s why a smart channel mix is key

Here are the seven most common hotel revenue management mistakes, costing your property thousands each month and what you can do to stop them

While hotel booking abandonment shares some similarities to eCommerce cart abandonment, booking abandonment is more complex due to the following factors

ChatGPT agent can navigate websites and execute multi-step workflows independently, raising questions about its impact on hotel discovery and booking

While the direct channel, which is more profitable, has a cap on investment regardless of performance, the indirect channel enjoys an unlimited budget