otas

Hotels can maximize revenue by reducing reliance on third-party platforms. Below are best practices and practical ways to boost direct bookings

Accurate room type mapping at your hotel enhances your revenue management strategy, enabling clear, strategic control over visibility and pricing

You’ve just had a fantastic month. Occupancy rates are up, guests are raving about their stays, and you’re feeling on top of the world. NB: This is an article from […]

The rise of OTAs is a stark reminder of the consequences of missing an inflection point. It is key to recognize and adapt to pivotal shifts in the industry

Hotels that implement personalized website experiences see higher engagement, higher conversion rates and ultimately, more direct bookings

The property needed a proactive way to reach general market guests before or just as they were considering shopping OTAs and bring them to Brand.com

The way your hotel ranks on those OTAs can make or break your visibility. But it’s not as simple as having the lowest price or the most reviews

The importance of ratings and reviews in the hospitality industry cannot be overstated and it’s no different with an OTA

Without routine OTA revenue recovery audits, revenue leakage can accumulate unnoticed over time, potentially affecting a hotel’s overall profitability

Hotels should take advantage of recent developments by demanding compliance from Booking on price and guest data transparency