Online

Airbnb could grow into the most important, if not the biggest travel company, meaning Airbnb’s stock could be undervalued relative its potential

Hotel metasearch represents a huge opportunity to increase your profitability. But how do you make sure it’s successful for your hotel?

Increasing traffic through further digital marketing campaigns may not be an option and considerably harder due to budget and time limitations

Optimising all parts of your hotel website and digital strategy will enable you to quickly pivot your offering as needed and ensure long term success

The competition watchdog, the CMA, fined Comparethemarket.com (home of those TV meerkats) £17.9 million last week. What heinous offence had Sergei and his cuddly friends committed to warrant such a hefty financial […]

Dynamic personalization is powerful because we can recognize a guest not only for what defines them generally, but who they are in the moment

In Pay per Stay it is worth noting that Google do all the heavy lifting, the cost of management is dramatically lower than a PPC campaign

By adopting and trusting these tactics for optimizing direct booking conversions, you can build a solid foundation for future reopening

Metasearch already scaled to become one of the most important online marketing channels in 2019, continuing its growth trajectory

We predict that that dormant demand will lead to one of the most prodigious waves of leisure bookings this country has ever seen