Online

After two years of pent up travel frustration, new flight and hotel search data indicate that consumers are planning to travel this spring and summer

Designing a winning distribution strategy is not an easy task. It needs to be constantly improved to maximize the profit of the hotel

There is no doubt a hotel should have an Instagram account. The tougher question is, what photos should independent properties be posting on Instagram?

Most hotel marketers will agree that in today’s fast-paced and attention-deficit online environment, we have less than a few seconds to make a memorable first impression. NB: This is an […]

Being on all Metasearch engines has become like being on all OTAs: it’s stupid to think that the more OTAs you’ll listed in, the more bookings you’ll get

Hicham introduces us to Userguest, their solution, client profiles and some future gazing. Finally touching on data privacy, GDPR and a cookieless world

With travel on the upswing, TikTok can be your ticket to ride, helping you reach vast audiences. But don’t wait too long to start or overthink your strategy

With an Instagram business account, a whole host of options become available that can help your hotel qualify the time spent marketing on Instagram

Hotels can use digital marketing to create marketing miracles with proper strategies, tools and creativity – nearly 60% of reservations are done digitally

Hoteliers can start by reviewing guest history data and determine which meta engines are driving the most bookings and start tackling them one by one