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GA4 and Other Google Updates for Hotels

Google announced three new features to actively open the onboarding process for hotels wanting to list their rates or provide booking links

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The Top 5 Opportunities a Website Unlocks for Hoteliers

What can a well-designed website unlock for hoteliers to thrive in a competitive world online? Here’s a look at the top five opportunities

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GDS and the Changing Face of Hotel Distribution

We explore 6 ways GDS has evolved and how this can empower hotels to drive successful online distribution and get more direct business

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What Is a ChatBot and Does Your Hotel Need One?

9 Benefits of a Hotel Chatbot and Key Features to Look For

While some rule-based chatbots are built for more straightforward tasks, an AI-powered chatbot is designed for intelligent and complex tasks

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Strategies For Building A Strong Online Reputation For Hotels

Though there are many ways to build your online reputation, here are the most vital methods you should incorporate into your ORM strategy

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The Correlation Between Guest Sentiment Data and Hotel Bookings

Guest sentiment data is another critical piece of the puzzle that can take hoteliers feedback gathering efforts to new heights

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3 arrows in a target reflecting importance to hotels of mastering the direct booking game and developing powerful strategies

Mastering the Direct Booking Game: 3 Powerful Strategies for Hotels

In this article, we’ll reveal three practical tips that will supercharge your hotel’s direct booking strategy and revolutionize your business

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What is Metasearch & Why Its Important For Hotels

We explain what metasearch is, explore different channels, provide some best practice tips and explain why it’s essential for hotel success

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Are Your Bookings Not On The Growth Trajectory You Wanted?

First place to start the diagnosis should be your non-negotiables in hotel digital marketing. If you want to get bookings, online is the place to be

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GA4 for Hotels: Why Micro Conversions Matter

Understanding and tracking micro conversions in your hotel website can provide actionable insights and GA4 can help significantly

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