Online

Earlier this year, digital travel sales in the US were forecasted to reach $189.62 billion, of which 40% were estimated to come from mobile devices. NB: This is an article […]

Sojern has released a new report on the modern travellers’ path to purchase, confirming that it isn’t viable for hotel marketers to address the lowest common denominator. The report finds […]

Significant changes look set to transform the travel industry in 2018. Blockchain technology, China’s booming tourist sector, and the continuing travel ambitions of Airbnb, Facebook and Google all look set […]

Expedia launched October 22, 1996 as a division of Microsoft. It was in that decade the Internet Booking Engine (IBE) was born. NB: This is an article by Glenn Wirick, […]

Today, hundreds of thousands of hoteliers around the globe are empowered to take control of their hotel profiles and drive bookings through the use of metasearch marketing tools. And these […]

If there’s one thing we know about at Triptease, it’s online conversion rates. The funnel leading from curious website visitor to satisfied hotel guest is one we spend every day […]

As a property flying under a global brand flag, you enjoy several key benefits: Worldwide name recognition and consumer trust. Access to millions of loyalty members. Exposure on the Brand.com […]

With the new year underway, we noticed a user interface update on Google Hotel Ads. NB: This is an article by Koddi What stands out visually is the blue “Book […]

There’s no denying that there are a load of hotel booking engines to choose from and it can be difficult to choose the best one for your hotel. Of course, […]

As the world’s largest and most engaged social media network, Facebook provides a wealth of opportunities for advertisers, particularly in the travel space. Not only does the highly visual nature […]