Online

In the world of online travel first came the search engines, then the OTAs (online travel agencies, i.e. Expedia) and most recently the metasearch engine websites such as Trivago and […]

It’s been more than a year since several major hotel brand companies introduced campaigns to prod consumers to join its loyalty programs in exchange for discounted room rates when they […]

Everybody is talking about the rise of mobile bookings. In fact, a study by eMarketer estimates that by 2021, half of all digital travel sales will be made from smartphones or tablets. […]

Facebook has made a lot of updates to its business pages lately, releasing new features so fast we almost forget that they’re there. From innovative advertising opportunities to expansion into […]

Whether you like it or not, Google My Business is your hotel’s virtual storefront. It’s the first thing most potential guests will see when searching for you on the web. […]

Analysts are divided about whether TripAdvisor is de-emphasizing its Instant Booking initiative, and while the company asserts that Instant Booking remains supported and available, it also acknowledged recently that growth […]

Unless you’ve been living under a rock for the last decade, you’re likely familiar with Facebook. Since its inception in 2004, Facebook has grown in to a cultural and financial […]

Online food delivery services have increased people’s appetite for eating in, including in hotel rooms, and hoteliers have little choice but to swallow the trend. The trend’s popularity is represented […]

Roughly two thirds of all hotels in the United States are chain affiliated. Being part of a chain offers many advantages to hotel owners; name recognition, access to established loyalty […]

On both sides of the pond, regulators and companies alike are scratching their heads about how to handle the search giant’s move up the trip-planning funnel Even as the European […]