Online
How To Combat Shortening Lead Times
The hotel expectations of today’s guests are higher than ever. With so many offers and choices in the palm of their hand, the time they are willing to spend on […]
How To Get More Reservations Via Your B&B’s Website
Your B&B’s website is one of your most valuable assets. Not only is it the best place for you to promote your property and describe your amenities, but it is […]
Consumers Want Amazon To Be a Travel Booking Site: What Can Hotels Learn?
Amazon dominates the world of e-commerce. Could it do the same in online travel bookings? Consumers would happily use the platform to book their travel plans if given the chance, […]
Direct Booking Wars, Google, Airbnb: Is the OTA’s Position Unshakable?
When it comes to online distribution OTAs have the majority of market share for online reservations. NB: This is an article from StayNTouch OTAs control approximately two-thirds of all online […]
Leveraging the Power of Your Hotel CRS To Improve Direct Booking
Direct bookings are the “Holy Grail” for every single hotelier around the globe. Often elusive, direct bookings have a significant impact on a property’s financial performance but leave hoteliers waging […]
5 Significant Ways to Increase Direct Bookings
Direct communication is at the centre of personalising your approach to customer retention. In order for your guest to value your business over your competitors, they need to view your […]
How Google Latest Experiments with Metasearch Could Impact Hotels
Just a few weeks ago, Google began testing a new hotel pricing and availability graph. This new feature shows average pricing for hotels when users carry out a branded hotel […]
How Facebook and Google Are Changing the Travel Industry
Emerging technologies are changing not just how travel brands do business but also when they do it. After years of intense focus on the moment of conversion, travel companies are […]
Why Average Joe Should Never Use an OTA. And Why He Will Never Stop Using Them!
With two large shortcomings I can’t see why the average person who has a basic understanding of how the travel world works would ever use an online travel agency. NB: […]
5 Online Booking Pitfalls and How To Avoid Them
Why does your hotel have a website? There are a number of reasons of course – brand awareness, online reputation, you had some really great photos taken a while back […]