mobile

Optimize Your Hotel’s Facebook Page to Drive More Direct Bookings

Facebook continues to dominate as the world’s largest social network. In June 2017, Mark Zuckerberg announced that the Facebook community had reached 2 billion users! User engagement is also growing. The […]

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Is Facebook the Next Google? Facebook’s Search Functionality Explained

Unless you’ve been living under a rock for the last decade, you’re likely familiar with Facebook. Since its inception in 2004, Facebook has grown in to a cultural and financial […]

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US hoteliers, pay attention to Chinese shopping trends

How Chinese travelers will have an impact on the global hotel industry is a hot topic of conversation, as China’s middle class grows in its spending and traveling habits. Lee […]

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3 Tips to Power Up Your Hotels Digital Marketing Strategy

As digitalisation advances and accommodation providers increasingly strive to reduce their dependence on online travel agencies (OTAs), it has become even more essential for hotels to keep up with digital […]

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Four ways hotels can increase direct bookings

A new study from Barclays Corporate Banking has found that 37% of British holidaymakers plan to book their stays directly through hotel websites or self-accommodation providers this year compared to […]

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5 Ways Text Messaging Improves the Experience of Your Hotel Guests

High quality customer service is vital in the hospitality industry because competition is fierce. When you create loyalty programs for your guests and you send out exclusive deals through text […]

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Travel apps need a data centric approach to marketing

It’s a case of good news/bad news for the travel app industry. The good news is that people are using apps to book travel more often than ever. The bad […]

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6 Easy Ways to Improve Your Hotel’s Mobile Website

  With mobile traffic outstripping desktop and mobile bookings on the rise, a mobile website is now a must for hotels. However, all mobile websites were not created equal. There […]

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Business Travelers Expect Cross Device Integration

The business travel arm of the Expedia group, announces results from its 4th edition Egencia Business Travel and Technology Survey* today, highlighting the increasing desire by business travelers for technology […]

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The hotelier’s ‘cheat sheet’ for being mobile friendly

In 2017, more people are searching the web on their phones than on a desktop computer, and are five times more likely to leave a website if it isn’t mobile-friendly. […]

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