marketing

If you take a look at the people around you, surely you’ll notice the increased number of faces staring at screens in the form of mobile devices, such as smartphones […]

As you may have already noticed, several social media platforms, in particular Facebook, Instagram, and Twitter have rolled out a “live” feature. What this means is that users can now […]

Just because you’re a small hotel or a bed and breakfast, doesn’t limit the size of your presence on the web. NB: This is an article by Little Hotelier The […]

Amazon’s personalization efforts aren’t exactly new — but they’re certainly noteworthy. For years, its product curation and recommendation algorithm has made headlines. Amazon knows if you’re a country music lover […]

Despite the fact that it has been a priority for years, attribution remains one of many marketers’ biggest challenges. Now, Google is trying to change that with the unveiling of […]

Consumer engagement trends continue to evolve, in turn changing how travelers interact with online resources during the path to purchase. For hoteliers, this has made it difficult to determine which […]

When hotel marketers think about their SEO strategy, they usually think about what generic keywords they want to rank for. For example, “hotels in San Francisco.” But in the process, […]

In our previous post, we began to dive into social media and how you, as a hotelier, can transform it into a source for travel inspiration. More specifically, we talked […]

Excuse us for stating the obvious: but of all the hotel marketing tools and tactics that exists today, nothing will ever be more vital and essential to your hotel’s success […]

Today, Millennials are a widely overlooked audience for hotels; whether it’s because there is a general perception that they are entitled and hard-to-please, or because they are assumed to have […]