marketing

Mastering Hotel Competitive Analysis: The What, Why and How

With these seven tips, you’re ready to tackle your hotel competitive analysis.‍ It’s essential if you want to uncover new revenue and marketing opportunities

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person on a laptop with credit card possibly making direct booking on a hotel website reflecting the importance of hotels controlling their channels to reduce ota dependency

Boost Hotel Bookings and Revenue: Strategies for Success in 2024

We explore effective ways for hoteliers to boost bookings and revenue in Q1 and Q2 of 2024 that align with the evolving landscape of travel and hotel trends

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14 Hotel Email Templates to Refine Guest Communication

Whether persuading a guest to book again or reminding them of an upcoming trip, an email is invaluable to your marketing and communications strategy

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Marketing Priorities for Independent Hoteliers This Year

There are countless ways to promote your hotel. No-one can do it all. Use this checklist to establish your unique set of marketing priorities

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computer generated skyline with data overlays and bright light in one corner possibly reflecting a bright future for the hotel and travel industry

Unveiling the Future: Hotel and Travel Trends in 2024

As we step into 2024, several key trends are set to redefine the hotel landscape. Let’s explore top trends that will shape the industry in the coming year

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car with lights streaking by reflecting the fast changing landscape of the digital customer journey and the importance of understanding it

6 Strategies to Keep PACE With Changing Traveler Behavior

Hotel Leaders must be ready for a seismic shift in traveler behavior that affects everything from demand and distribution patterns to length of stay

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RevMarketing Certification Pulling Back the Curtain of Modules 3 to 5

RevMarketing Certification: Pulling Back the Curtain on Modules 3 to 5

By participating in this RevMarketing course, you will gain invaluable insights, tools, and strategies to optimize your business and improve profitability

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funnel in a bottle reflecting the need to refine sem strategies for full funnel marketing

Market Trend: Refining SEM Strategies for Full-Funnel Marketing

A strong marketing strategy will align audience targets throughout the funnel to ensure each campaign is “feeding the funnel” with users that will convert

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woman looking at a website and mobile phone reflecting the need for hotels to transform their website into a room selling powerhouse

5 Reasons Why Hotels Should Consider Microsoft Ads in 2024

What if we were to tell you that Bing (aka Microsoft Ads) is becoming a more relevant and valuable platform that you should consider seriously in 2024

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Hospitality Influencer Marketing: Build Authentic Partnerships for Wider Reach

A travel influencer possess the ability to bridge the gap between branded content and real-world adventures, offering a glimpse into what awaits guests

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