marketing

How To Use Remarketing To Combat Cart Abandonment

After spending substantial budgets and efforts on driving website traffic and encouraging guests to book direct, the last thing any hotelier wants is for someone to abandon at the last […]

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How Off-Page SEO Helps Boost Your Hotel’s Online Visibility

Off-page SEO activities refers to activities outside the boundaries of your website that build its authority on the subject and help it rank better on search engines. Here are some […]

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17 Best Hotel Promotion Ideas You Can Use

Before we talk about the hotel promotion ideas that you can use for your hotel, let’s talk about how important promoting your hotel is? Let me guess, as important as […]

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The Ultimate Guide to TripAdvisor for Hotels

When TripAdvisor was founded in February 2000 in a small office above Kostas Pizza on 315 Chestnut Street in Needham, Massachusetts, I don’t think anyone could have predicted the amount […]

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5 Reasons Why Image Reviews are Key to Revenue Generation

A Management Review Tool is an essential component of a Hotelier’s toolkit. With the evolution of online reviews, on-site plugins and social media, hoteliers have to constantly look at the […]

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How To Design Your Email Campaigns To Retain More Guests

You don’t need to hear it again: it’s easier (and cheaper) to retain a previous guest than it is to obtain a new one. And one of the most important […]

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How Reputation Management Can Help Increase a Hotel’s Revenue

You know that saying that goes something like “Keep your friends close and your guests even closer”? Probably not, but when it comes to hospitality, it would sure make sense. […]

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How to Budget for Hotel Digital Marketing in 2019

With the return of budget season, the uneasy feeling of making decisions regarding hotel marketing budgets begins to aggravate hoteliers. The time and energy available to efficiently go through all […]

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Use Hotel CRM to Engage With Your Most Valuable Guests

Building a relationship with your guests is the cornerstone of hospitality, but creating loyal, advocates of your brand requires a step beyond that. NB: This is an article by Nicki […]

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What Your Hotel SEO Audit Should Tell You

Every good SEO strategy should feature regular audits of your website. In this post we talk about what an SEO audit typically includes. Let’s roll! Technical SEO This looks into […]

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