marketing

It’s hard to believe, but the holidays are almost upon us. While that might mean it is time to think about gifts and holiday meals, fall also starts the planning […]

Improving your online presence can take time. But it doesn’t have to. In this post, we look at how paid advertising strategies like PPC, display advertising and paid social media […]

The central reservation system (CRS) that hotels know today dates back to the 1950s, following a chance encounter between the CEO of American Airlines and a senior IBM sales representative. […]

Increasing direct bookings – every hotelier’s goal in order to save commissions from OTAs. Online travel agencies have certainly changed the travel industry. NB: This is an article from Trust […]

It’s a known fact that Google has goals of becoming the complete funnel for many of the searches and transactions we make online. They’ve already made great strides with their […]

This July, Google announced a rollup of its Hotel Ads metasearch product into the broader Google Ads platform (FKA “Adwords”). The update brings immense opportunity to hotels. Over the past […]

A recent study by Reuters found that 107.3 million Americans traveled over 50 miles throughout the holiday season in 2017. NB: This is an article from Vizzly Whether these travel […]

When we started, there was still a lot of mystery in the world of metasearch. There were probably less than 50 true experts in the entire world. NB: This is […]

The holidays are approaching and you want to sell out by November. NB: This is an article from Revinate Rather than blast your entire database the same message about the […]

Despite the “content is king” mantra we’re all sick of by now, SEO remains one of the most crucial factors when it comes to making sure your website ranks highly […]