marketing
Is Your Hotel Website Built to Deliver Results
You can have the prettiest, most visually pleasing website ever created, and it will fall flat on its digital face if it’s not optimised properly. It’s like starting the year’s […]
Facebook and Instagram Advertising for Travel: Key Trends Revealed
Social media advertising represents the largest portion of digital ad spend for travel marketers in 2018 at 30 percent—and that number will continue to grow. As Facebook and Instagram continue […]
Top 5 Things Need to Know in Hotel Digital Marketing (March)
This month, the latest digital innovations include Google algorithm updates, new e-commerce and influencer features on Instagram, and video rolling out to Google responsive display ads. NB: This is an […]
How to Connect with Generation Z
Generation Z has rolled into a cyber town. It’s time to shift your marketing gears to reach and woo this new segment of progressive and forward thinkers. But how?
Six Ways To Generate Killer Ideas for Your Hotel Blog
That new post for your hotel blog needs writing in the next twenty-four hours, but the ideas or words just won’t come. NB: This is an article from Travel Tripper […]
Paid to Post: A Hotelier’s Guide to Influencer Marketing
Influencer Marketing. It’s likely a term you’ve heard thrown around in the last year or two, and perhaps is something you’ve considered doing yourself. NB: This is an article from […]
Four Steps Towards a 2019 Ready Hotel Website
Today, the internet offers more travel information than ever before. But it also makes the research, planning and purchase steps of the guest journey more complex. NB: This is an […]
Put A Spring in Your SEO Strategy
We’ve given you the SEO essentials before, but no harm revisiting for the time of year that’s in it! As with everything in this industry, practises change and update rapidly […]
Guest Experience vs Guest Engagement: Which Matters Most?
Imagine this: You begin planning a trip to New Mexico. You ask a who lives there where to stay in Santa Fe. NB: This is an article from Runtriz The […]
3 Tips for Successful Native Ads
Ever been drawn in by engaging content or imagery on a site, which turns out to be an interesting form of advertising? This is the beauty of native advertising. NB: […]