marketing

Travel Advertising Trends in Asia Pacific

Almost half (45%) of travel marketers in the Asia Pacific region rank Facebook and Instagram as most likely to disrupt travel marketing over the next five years.

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Tidy Up Your Hotel’s Digital Marketing Channels so they Spark Joy

We often refer to good SEO and digital marketing as taking care of a garden. You can not just plant a tomato plant, walk away, and expect to see red tomatoes growing on its limbs the next day.

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Effective Ancillaries Will Help Your Hotel Tap Into Local Tours and Activities

Positioning your hotel as the focal point of the destination and offering this as part of your product, hoteliers will increase ancillary revenue and room occupancy while gaining competitive advantage

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10 Social Media Best Practices for Small Businesses

Should you be developing an organic (unpaid) social media strategy or an advertising-based (paid) social strategy? The answer is: you should be building out both.

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Which Hotel Marketing Mix Best Suits Your Property?

Your property doesn’t only have one unique hotel marketing mix, but in fact has as many different marketing mix options as you have different market segments to target.

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Hotel Blogging Best Practices 2019 (Part 1)

Whether you’re just getting started, or breathing new life into a stagnant content marketing program, every hotel property needs an active, robust blog. NB: This is an article from Screenpilot […]

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How To Tackle Facebook Ads in 5 Easy Steps

Social media can be intimidating. Between constant updates and trending something or others, it’s a lot to handle. But, when used correctly, platforms like Facebook can be an incredibly effective tool.

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5 Psychological Triggers to Increase your Website Bookings

In the following post, we’ll explain 5 psychological triggers that you can use to influence your customers decision-making, forge deeper relationships, and drive more direct bookings.

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Top 5 Things Need to Know in Hotel Digital Marketing (May)

From SEO to design, find out the top five things you need to know now in hotel digital marketing. This month, the latest digital innovations include Facebook Automated Ads to streamline ad setup.

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On Page SEO Tricks For A Hotel Website

When you’re doing the on-page SEO for your hotel site, you should take some peculiarities into account that will help you to outrank your competitors in this niche

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