marketing

As hoteliers prepare their Q4 digital strategy, it’s important to keep a pulse on the evolving digital landscape to have a performance impact

Overnight travel came to a sudden halt. This unexpected challenge forced hotels to rethink how they communicate with consumers going forward

Coupling a data driven hotel performance strategy with a well-oiled sales and marketing team, hotels can kick their efforts into hyperdrive

As a small business owner, you need to know the type of customer you want to reach before you develop your marketing strategy and the first step is to define […]

Today, guests are looking for experiences to soak up the culture they’re in, without feeling like a tourist. It’s your job to give them this

As a result of the slow rise in travel demand, many destinations have restarted their marketing efforts to help hoteliers and businesses get back on track

Marketing campaigns must show booking direct is the best choice. Keeping your revenue and building guest lists leads to stronger, more profitable business

Expedia has launched a new Travel Ads Hotel Recovery Program to encourage hotels to re-launch campaigns on Expedia’s Travel Ads program

Putting most important information at the outset of a guest’s interaction with your website increases the chances of bookings converting

We’ve recapped what’s new for digital and have provided tried and trusted tactics that will drive the most booked revenue in August