loyalty
How Do You Inspire Your Guests to Spend More?
Data is transforming the hospitality sector. Forward-thinking hoteliers are making the most of historic guest interactions along with real-time and future data sets. NB: This is an article from Rainmaker […]
Loyalty programs at your B&B: Discounts vs Perks
By creating a loyalty program at your B&B, you are going to encourage travellers to stay at your property again and again. NB: This is an article from Little Hotelier […]
Misconceptions of Consumer Loyalty Are Preventing Relevant Engagement
Oracle today announced the findings of a global study titled “The Loyalty Divide – Operator and Consumer Perspectives, Restaurant 2018” auditing consumer perceptions and hospitality brand realities of loyalty programs […]
Enhanced Loyalty : What Hotels Can Learn from Casinos
For many properties, capturing total guest value (TGV) has many hurdles. Property Management Systems that don’t capture adequate data, disparate reporting systems and a simple lack of customer data from […]
6 ways to create an effective guest loyalty program to drive bookings
In a highly competitive hospitality industry, you must do everything to attract new guests, and retain your old guests. NB: This is an article by Kashmira Lad, Senior Content Manager […]
How a Rewards Program At Your B&B Could Increase Bookings
Rewards programs are often hailed as a major way to increase direct bookings but, is a B&B loyalty program going to be the best option for your business? NB: This […]
2018 Revenue Management: Loyalty, Group, Ancillary & Personalization
As technology constantly evolves, so does revenue management (RM). Dan Skodol, VP of Revenue Analytics at Rainmaker, recently gave a presentation on the top trends in revenue management. The trends […]
Hotel Groups Increase Flexibility to Guests Use of Loyalty Points
As hotels prepare and refine their loyalty program strategies for 2018 there are apparently three key hospitality trends that the collective industry needs to prioritize. That is according to Barry […]
Hotel loyalty must be earned, not bought
There’s an idea one is taught in business school that one should invest a lot of money into loyalty systems because loyal customers are the cheapest. The numbers are “obvious” […]
What’s Motivating Guest Loyalty for Hotels Today?
Is a loyal hotel guest more valuable than a first-time hotel guest? Tricky question. The inherent rules of hospitality would say no: All guests are equally valuable to the hotel. […]
