instagram

Whether it is viewing a friend’s recent travel post that triggers wanderlust, or a photo directly from a travel account, social media ignites the desire to explore new places for so many of its users.

Did you know that 61% of people booked a hotel after seeing it pop up on their social media feed? For today’s traveler, that perfect photo opportunity is make or break when […]

With the learnings from this Instagram blog series, hotel brands and marketers can be confident that what is being distributed on social media is continuing to gain credible traction with potential guests.

Whether it be accommodations, amenities, special promotions, or food and beverage features, utilizing an Instagram Grid takeover is a great way to show “wow factor”.

Instagram is not only popular among the millennial, but is also a go-to platform for influencers, travelers, bloggers, online bookers, backpackers, social media lovers, et al., and thus being active on this channel can be hugely advantageous. NB: […]

The algorithm by which Instagram selects the order of content appearing on users’ feeds is continuously changing. NB: This is an article from Screenpilot What has been consistently important in […]

It’s no surprise that hotels and travel brands are winning on Instagram. NB: This is an article from Staah With its core focus on sharing visually engaging photography, Instagram is […]

The end of August is fast approaching, and new social media changes are coming ! Let’s take a look at all the updates that have happened in the past two weeks that will impact hotels everywhere.

The Facebook and Instagram advertising platforms have risen to become the predominant options for social advertising, occupying a progressively larger place in hotel marketer’s media plans. We’re continuing to see […]

Social media advertising represents the largest portion of digital ad spend for travel marketers in 2018 at 30 percent—and that number will continue to grow. As Facebook and Instagram continue […]