influencer

While both influencers and hotels agree the relationship between the two needs to be mutually beneficial, it doesn’t mean the future is plain sailing

With influencer marketing, you have a lot of control: who promotes, what audience it will reach, what the content will say and when it will be shared

To compete with OTAs, hotels need to leverage the power of social media and create an influencer marketing strategy

According to research, 49% of consumers rely on influencer recommendations. This shows the tremendous impact influencers can have on companies and brands

Nano-influencers are people with up to 10,000 followers, and they are who could bridge the gap organically between your hotel and its next guests

The bizarre year that was – 2020 – is behind us. But the pandemic continues to rage in parts of the world. NB: This is an article from Staah Travellers […]

Hotels can attract local and domestic guests by focusing on experiences people are craving now, following these actions to capitalize on existing demand

If you want to explore drawing in locals without a ton of effort, focus on the offseason. Remember: it’s offseason for your community too

Using influencer marketing can be more effective now than ever. Guests seeing influencers showing the “new normal” at your hotel is powerful

An integrated digital marketing strategy means having the right mix of channels and tactics for your business whilst not discounting any of them outright