hotels

Potential of Generative AI to improve marketing ROI in travel sectors is enormous. We expect its adoption to be quicker than the shift to the internet

A high level of guest engagement can build strong relationships, fostering loyalty and encouraging them to choose your hotel for future stays

A guest persona uses insights from data related to guests. It makes it easier for the hotel management to figure out who they should target

Hotel AI can offer a level of personalization for guests or potential guests who have never interacted with your hotel before

Increasing hotel revenue requires diversifying your services and catering to a variety of guest preferences and needs

Here are 3 reasons why adding a guest messaging platform to your hotel communication strategy is now a must

With zero-based budgeting, rather than tweak last year’s numbers, hotels start with a clean slate, building the budget as if it were a new hotel

Discover how hoteliers can optimize room bookings, tackle overbookings, and minimize revenue losses due to cancellations

Too many hotel leaders train staff to memorize service standards as if they were a script. As a result, guests may experience conversations which feel disingenuous

For hotel social champions, it’s a great time to evaluate last year’s content calendar to find out what worked and what needs tweaking