hotels

Online travel agencies, precise search engine optimization and other marketing strategies might be the recipe for boosting traffic to hotels in 2017 According to Geoffrey Moore in his book “Living […]

++ Review Score Second Most Important Factor Affecting the Booking Decision After a Hotel’s Rate ++ Majority Eliminated Hotels Below A Three-Star-Rating When Choosing The Hotel ++ TrustYou, the world’s […]

Chess is a well-known game of analysis. When playing for the first time, one often lacks the knowledge to think strategically. Over time, however, one begins to weigh possible outcomes […]

Debate in the industry suggests some OTAs are reluctant to share their data with hotel partners, a claim that surprised Krishan Kadodwala, the Expedia group area manager for UK and […]

Unique amenities, exclusive experiences and personalized service used to be the proprietary domain of a luxury hotel … but now these offerings have become mainstream in any hotel from midscale […]

The importance of converting and targeting guests might sound like yearly calls to arms, but those tasks require a greater the level of complexity in 2017. Hoteliers need to take […]

Time to adjust a few things in your hotel marketing to stand out in 2017! Want to attract new business and get more direct bookings? Make sure the online presentation […]

This week in Talking Data, Travel Data Daily spoke with Jonathon Wardman, Vice President CRM at Hilton about hotel guest data, how Hilton is leveraging the use of data, and the […]

U.S. hoteliers have reported seeing a decline in bookings from European travelers heading into 2017 and are looking to explain what has caused the drop. Possible factors include economic uncertainty […]

Airbnb might be coming under growing pressure in major cities but the market for vacation rentals and homestays is anything but dead. Airbnb founder Brian Chesky may not like references […]