hotels
3 Fundamental Practices of Metasearch Management
We all know the power of 101 – fundamental knowledge. In practice, what is fundamental leads to advanced applications and continuous pursuit of improvement. Today we wanted to share some […]
How a hotel can use GDS to tap into the cruise travel market
A GDS is used by many parts of the travel industry for many different markets. But did you know your hotel can use it to attract a completely different type […]
Using online information to define and refine your hotel competitive edge
The tourism trade contributed about US$7.2 trillion to the global economy in 2015, and with so much wealth at stake, you can be certain that the accommodation market is going […]
Google Online Travel Adventure Upsets Its Biggest Advertisers
At the largest online travel conference last week, industry executive Steve Hafner was asked an unusual question: What’s the first word that comes to mind when you think about Google? “Annoying,” […]
Hotels, Let’s Go Direct!
It is not an astonishing piece of news anymore that online bookings play a key role in the hospitality industry, bypassing the offline channel of bookings tremendously. The trend has […]
Hotels need to get innovative if they want guests to “stop clicking around”
The decision by the Australian Competition and Consumer Commission (ACCC) to enshrine rate parity between hotels and Online Travel Agencies (OTAs) has created a new impetus for the hotel sector […]
The Revenue Managers Guide to Handling High Cancellation Rates
Today’s hotel guests are empowered and informed, which in some ways is very positive. However, it has also led to a trend of guests making multiple bookings far in advance, […]
4 Myths of Revenue Management
Revenue management doesn’t often find itself associated with mythical unicorns or other infamous folklore, but there are still some very common misconceptions that tend to swirl around the importance of […]
7 Things Hotel Marketers Are Thankful For This Thanksgiving
Coming off the heels of an intense election season, this Thanksgiving will be unlike any other. No matter who won your vote or where you stand personally, let’s come together […]
Four ways to help your hotel master online reviews
Imagine what would happen if a member of your staff blatantly ignored guests at the front desk who wanted to discuss their hotel stay. What if this employee promptly deleted […]
