hotels
Are hotels becoming more like the airlines when it comes to pricing
Are hotels becoming more like the airlines when it comes to how they’re pricing their rooms, especially by imposing stricter cancellation policies and other fees? It depends whom you ask […]
Why Brands Need to Tailor to Each Social Platform to Win
There are so many social media platforms out there in the world that brands can be forgiven for sometimes being confused about how to proceed. To make it even more […]
Enhancing hotels newsletter open rates with the right subject line
Operating in a highly competitive environment where more hotels are trying to secure the right guest for the right price – it has never been harder, nor more important for […]
6 Must-ask questions to consider before buying a PMS
Your property management system (PMS) forms the administrative heart of your hotel, which means choosing the right one is essential. And even if you’re comfortable with a platform you’ve been […]
How to Respond to Negative Online Review – A Legal Perspective
Addressing a 23 August MyTravelResearch.com webinar of travel industry leaders, many of them from small businesses, Alyssa Antcliffe, the principal of Antcliffes Legal, told tourism industry leaders and brand managers […]
New Mobile User Experience on Google Hotel Ads
This morning we began to see a new Google Hotel Ads mobile user experience being tested. The user interface has a new sliding scale for price selection above the filters […]
US Hotel Outlook Positive with Continued, Albeit Slower, Growth Predicted
The U.S. lodging industry will enjoy continued growth in all major metrics in 2018, albeit at a slower pace. Based on the recently released September 2017 editions of Hotel Horizons®, CBRE […]
Cancellation changes give owners inventory control
In the past few months, major hotel brands have started to extend cancellation policies, with some exceeding the previous standard 24-hour policy. Executives outlined why their brands are launching the […]
Technology is key to driving revenue at hotels
The key to driving direct business lies within technology. Hotel websites need more and better qualified website traffic—and to get that traffic, they need more searchers landing on their pages. […]
Hotel Digital Marketing Strategy – 2007 vs 2017
With over 15 years of experience in the digital marketing sector we thought it would be interesting to take a step back in time and compare how a hotel digital […]
