hotels

As Revenue Management becomes more and more relevant in the Travel industry and more hotels finally begin to understand the importance of dynamic pricing fluctuations, various hospitality companies start introducing […]

Email marketing is a cost effective and efficient way for hoteliers to reach new customers and encourage return visitors. NB: This is an article from Little Hotelier A massive 90% […]

RevPAR is down at hotels across Dubai with reports saying that revenue has dropped to its lowest level in a decade. Should hoteliers be worried? Well, yes and no. It […]

In influencer marketing, a person who has a large following online will be paid to post about a brand on social media to their followers. There are many different levels […]

Online travel agencies (OTAs) have taken the hospitality industry by storm. What began as a platform for selling excess inventory when demand was low, has grown to dominate the entire […]

Is a loyal hotel guest more valuable than a first-time hotel guest? Tricky question. The inherent rules of hospitality would say no: All guests are equally valuable to the hotel. […]

Modern travelers are savvy, deal-seekers. If a hotel deal exists, they’ll find it, use it, then expect it every time. NB: This is an article by Tambourine. Such is the case […]

Shop on the web for a short time and you’ll quickly realize how integral social proof is to the online shopping experience. This social proof comes in numerous forms, from […]

Sally’s finger hovered over the “Purchase” button. After hours of online sleuthing, she was pretty sure the green chair would complete her living room. It was the style and color […]

Voice search is the latest buzz in the digital marketing community. With companies like Gartner predicting that by 2020, 30% of searches will be voice, hotel marketers are eager to […]