hotels
F&B Management Strategies That Help Drive Revenue
When successfully managed, on-site food and beverage venues and offerings can drive significant revenue for hotels in the right markets. However, it’s important that properties establish and sustain high-quality standards […]
Reasons why your property should be on twitter
It may seem like a whole lot of work for uncertain gains but with 330 million monthly active users, do you really want to ignore this platform? Here are top […]
10 Steps to Omnichannel Success
Regardless of the size of your business, personalized strategic marketing programs have become a “must have.” Consumers own and use multiple devices and require multiple touch points with your business […]
Why Choose a Science-Based RM System Over Rules-Based
We have all been there: you, sitting at the table with the rest of your Executive team, going through a demonstration and sales pitch of a revenue management system. NB: […]
Google Hotel Ads – Everything You Need to Know
Where do most travelers begin planning their trips? Is it on Booking.com, Expedia or TripAdvisor? Not likely. Think about your own web activity. Most of us start our initial research […]
The $28 billion ancillary revenue opportunity for hotels
Ancillary bookings represent a significant opportunity for hotels to add revenue while increasing guest engagement. The airline industry adopted the practice of cross-selling and up-selling trip extras more than a […]
Dreaming to Booking Part V: Capitalize on the Experiencing Phase
So, you’ve won the booking. What’s next? Travelers are filled with anticipation and excitement for their upcoming trip, and now your hotel brand must deliver the best experience possible. While […]
Inspiring travelers with Facebook’s new Trip Consideration
Facebook has been extremely busy expanding its presence in the travel space over the past year. Last year saw the launch of City Guides, a tool that lets Facebook users […]
Navigating Hotel Industry Changes With A New Mobile PMS
While the traditional, legacy PMS was confined to a dedicated desktop behind the front desk, mobile and cloud-based PMS frees that technology (and your staff) from those previous limitations. NB: […]
The OTA Distraction – Pushing Rather Than Pulling
You cannot go a day online in the hotel community without seeing a ton of OTA related discussion. NB: This is an article by David Lund, founder of The Hotel […]
