hotels

The $28 billion ancillary revenue opportunity for hotels

Ancillary bookings represent a significant opportunity for hotels to add revenue while increasing guest engagement. The airline industry adopted the practice of cross-selling and up-selling trip extras more than a […]

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Dreaming to Booking Part V: Capitalize on the Experiencing Phase

So, you’ve won the booking. What’s next? Travelers are filled with anticipation and excitement for their upcoming trip, and now your hotel brand must deliver the best experience possible. While […]

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Inspiring travelers with Facebook’s new Trip Consideration

Facebook has been extremely busy expanding its presence in the travel space over the past year. Last year saw the launch of City Guides, a tool that lets Facebook users […]

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Navigating Hotel Industry Changes With A New Mobile PMS

While the traditional, legacy PMS was confined to a dedicated desktop behind the front desk, mobile and cloud-based PMS frees that technology (and your staff) from those previous limitations. NB: […]

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The OTA Distraction – Pushing Rather Than Pulling

You cannot go a day online in the hotel community without seeing a ton of OTA related discussion. NB: This is an article by David Lund, founder of The Hotel […]

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How to Use Advanced Customer Valuation to Become Dangerous

A player’s value can be boiled down to two functions. First is marginalization, i.e. the relationship between spending patterns and profit. How much revenue can I expect given a player’s […]

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4 things to know about hotel performance metrics

As the U.S. hotel industry marks eight years of continued monthly revenue per available room growth, analysts are digging deeper into performance data to explain the trends behind these numbers […]

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8 simple tips for a great hotel website

Are you keen on getting a dedicated hotel website? This would be a smart choice, as your property website is often the first impression received by potential guests, and the […]

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Are Your Channels Delivering Optimum RevPAR?

If you are looking for a measure for revenue performance look no further than the multi-dimensional RevPAR. Owners swear by this KPI which not merely reflects revenue performance but in […]

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stack of coins with some flying off reflecting challenges for hotels around their adr

Death to PMS Interface fees!

The cost and time invested in interfaces between legacy PMS and third-party systems have plagued the hospitality industry for years. It’s time to demand a better way. NB: This is […]

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