hotels
3 Strategies for More Direct Bookings by Properly Marketing Your Reviews
Increasing direct bookings – every hotelier’s goal in order to save commissions from OTAs. Online travel agencies have certainly changed the travel industry. NB: This is an article from Trust […]
Are You Driving Positive and Profitable Guest Relationships?
Welcome to the “Age of the Customer.” As we witness the ongoing rise of digital trends, hyper-personalization, and value-driven marketing initiatives, we realize that it is increasingly the customer, not […]
The Many Benefits of Capturing Feedback From Your Guests
Is there any better surprise than waking up to a glowing review on TripAdvisor from the guest who just checked out yesterday? NB: This is an article from Little Hotelier […]
4 Ways to Streamline the Mobile Hotel Booking Process
The fastest way to improve your hotel booking rates on mobile devices is to ensure that the customer experience is streamlined. NB: This is an article from Sojern By 2021, […]
Leveraging Reservation Data to Take Back Your Guests
I think it’s safe to say that no one reading this article has a marketing budget that even comes close to that of the big online travel agencies. But what […]
How To Choose The Perfect Booking Engine
As useful as they are at publicising your hotel, no hotelier appreciates the chunk of commission that OTA’s swallow up. NB: This is an article from NetAffinity From many of […]
Google: The Hotel Marketing Demogorgon Is Evolving
It’s a known fact that Google has goals of becoming the complete funnel for many of the searches and transactions we make online. They’ve already made great strides with their […]
Responding to Online Hotel Reviews: A Beginner’s Guide
88% of buyers are influenced in their buying decision by reviews. NB: This is an article from Hotelogix Online hotel guest reviews are invaluable to hotels, today. And honestly, each […]
Why Audience Strategy Is The Key To Hoteliers Competing With OTAs
This July, Google announced a rollup of its Hotel Ads metasearch product into the broader Google Ads platform (FKA “Adwords”). The update brings immense opportunity to hotels. Over the past […]
Take Charge of Your Hotel Budget Process: Identify Your Trends
Amid the flurry of November’s falling leaves, the avalanche of activity surrounding your 2019 budget preparation is most likely in full force. NB: This is an article from Rainmaker New […]
